What is a text? What is a discourse?
etc…
Roland Barthes, ‘Death of the Author’.
Summary of what I learnt:
– Different elements make up a meaning
–
Stuart Hall’s, ‘Race the Floating’.
My reflections from reading this…
My opinions on the Jimmy Choo man advert…
- At first glance i thought the man was influenced by the woman.
- Then i noticed he is carrying the woman which shows he has power. also he is holding her leg and keeping her up which indicates he has the control.
- The advert is not in black and white and because it is monochromatic it is given a cool touch. This reflects the coolness and slickness of the man.
- The composition shows importance, as everything is central on the page including the text.
- You can see the man looking at you but you can’t see the woman’s face. He is looking directly at the audience. All this information shows that the man is dominant in the advert.
MY NOTES AND RESEARCH
What is Media Archaeology?
Notes from Paprika J…
Post-structuralism
Hennessy Youngman’s link and my thoughts and reflections on what he has to say.